
How Plastic Credits Enable Plastic Neutrality
We work with plastic recycling projects around the world that collect and recycle plastic waste on behalf of consumer brands.
Brands partner with projects by purchasing from them a volume of plastic credits equivalent to their plastic footprint. The project collects and recycles this volume of plastic waste for the brand so they can claim to be Plastic Neutral. The projects use the funding from the sale of plastic credits to expand their recycling activities, build infrastructure and capacity.

Creating High Impact Project Partnerships
Our portfolio of project partners are carefully vetted, monitored and independently audited.
All projects operate in compliance with the globally recognised Plastic Waste Reduction Standard which provides a strict operational, safeguard and accounting framework. This ensure the high integrity project partnership that brand can rely upon.



How your Brand is Certified Plastic Neutral
We support brands throughout their Plastic Neutral journey, providing extensive advise and guidance on how to use plastic better, mitigate plastic waste and source recycled plastic content.
We certify brands as Plastic Neutral by ensuring their compliance with the globally recognised Corporate Guidelines for Plastic Stewardship. We guide and support brands marketing and communications with claims, media materials and best practises.

The Global Plastic Problem
The benefits of becoming Plastic Neutral

Address Your Plastic Waste
Remove plastic from the environment
Make Immediate Impact
Partner with active plastic recycling projects now
Send Clear Consumer Message
Show your consumers that you care


Case Study:
Pacifica Beauty Cosmetic Company
Pacifica Beauty has built its successful cosmetic range around the principle of doing the right thing for the environment.
As a brand we’ve been very focused on reducing the amount of plastic we use, plus incorporated recycled plastic into our packaging at every opportunity. But sometimes we just can’t avoid using virgin plastic and this really concerns us, so we wanted to do more.
Since 2021 we have partnered with the Asase Project in Ghana Africa to help them expand their activities to collect and recycle plastic waste from this high leakage area. Through Asase, we support their team of female waste pickers who have been lifted out of poverty and stop plastic waste entering the oceans. Through our partnership, every year we support the collection and recycling of plastic equivalent to the amount we use as a brand.